f77x Privacy Policy
Your Data, Protected

f77x is an online casino and sportsbook platform operated under an internationally recognised gaming licence. The f77x platform is accessible at f77x.org and is designed primarily for English-speaking players in Pakistan. For the purposes of this Privacy Policy, f77x is the data controller responsible for the personal information you provide when registering, depositing, playing, or otherwise interacting with our platform.

This Privacy Policy applies to all users of the f77x website and any related services, features, or communications associated with the f77x brand. By creating an account on f77x or by continuing to use the platform, you acknowledge that you have read and understood this policy in its entirety.

f77x collects personal data that is necessary to provide you with a safe, compliant, and enjoyable gaming experience. The categories of personal data we collect include, but are not limited to, the following:

We do not collect or store full payment card numbers, PIN codes, or banking passwords. All financial transactions on f77x are processed via your chosen PKR payment method (JazzCash, EasyPaisa, HBL, UBL, or Meezan Bank) directly through their secure infrastructure.

f77x collects your personal data through a number of different channels and interactions:

• Direct Registration: When you create an f77x account, you provide identity, contact, and financial data directly through the registration form.
• KYC Verification: When you submit documents for identity verification, f77x receives and stores copies of the documents you upload (CNIC, passport, utility bill, selfie).
• Deposits & Withdrawals: Financial transaction data is captured each time you deposit or withdraw funds via JazzCash, EasyPaisa, or a local bank transfer.
• Platform Usage: As you use f77x — browsing games, placing bets, accessing the sportsbook — our systems automatically collect technical and usage data including your IP address, session duration, and betting history.
• Cookies & Tracking Technologies: f77x uses cookies and similar technologies to recognise returning users, maintain session states, and understand how players interact with the platform. See Section 9 for full details.
• Customer Support: When you contact f77x support via email, live chat, or any other channel, any personal data you share in that communication is recorded and stored as part of your account history.
• Third-Party Verification Services: f77x may receive data about you from third-party KYC and fraud-prevention partners as part of our identity verification and AML compliance processes.

f77x uses your personal data only for the specific purposes for which it was collected. We never use your data in ways that would surprise you or that you have not been informed about. The primary purposes for which we use your data are:

• Account Management: To create, maintain, and administer your f77x account, including processing your registration, verifying your identity, and managing your account settings and preferences.
• Processing Transactions: To process deposits, withdrawals, and bonus credits in PKR via your chosen payment method — JazzCash, EasyPaisa, HBL, UBL, or Meezan Bank.
• Regulatory Compliance: To fulfil our obligations under our international gaming licence, including Know Your Customer (KYC) checks, Anti-Money Laundering (AML) monitoring, and age verification (strict 21+ policy).
• Fraud Prevention & Security: To detect, investigate, and prevent fraudulent activity, multi-accounting, bonus abuse, and any other prohibited activity as defined in our Terms & Conditions.
• Responsible Gaming: To monitor your gaming behaviour for signs of problem gambling and to apply responsible gaming tools (deposit limits, self-exclusion, cooling-off periods) where appropriate or requested.
• Customer Support: To respond to your queries, complaints, and requests efficiently and accurately.
• Platform Improvement: To analyse usage data in aggregate to improve the f77x platform, optimise the user experience for Pakistani players, and develop new features.
• Marketing: To send you relevant promotional offers, bonus notifications, and platform updates — but only where you have given explicit consent to receive such communications.

f77x processes your personal data only where a valid legal basis exists for doing so. In alignment with internationally recognised data protection standards, the legal bases upon which f77x relies include the following:

• Contractual Necessity: The majority of f77x's data processing activities are necessary to perform our contract with you — i.e., to provide you with online gaming services as described in our Terms & Conditions. Without this data, we cannot operate your account.
• Legal Obligation: Certain data processing activities — particularly KYC verification, AML monitoring, and age verification — are required by the conditions of our international gaming licence. We must process this data to remain compliant with our regulatory obligations.
• Legitimate Interests: f77x processes some data on the basis of legitimate business interests, including fraud prevention, security monitoring, and platform analytics. We always balance our legitimate interests against your right to privacy and do not process data under this basis where it would be disproportionately intrusive.
• Consent: Where f77x processes your data for marketing communications (email or SMS), we do so only on the basis of your explicit, freely-given consent. You may withdraw this consent at any time by updating your communication preferences in your account settings or by contacting support.

f77x does not share your personal data with any third party except in the limited circumstances described below. All third parties with whom we share data are required to handle it securely and in accordance with applicable data protection standards.

• Payment Processors: To process your PKR deposits and withdrawals, f77x shares the minimum necessary financial data with JazzCash, EasyPaisa, HBL, UBL, and Meezan Bank. These institutions operate under their own regulatory frameworks and privacy policies.
• KYC & Identity Verification Partners: f77x works with third-party identity verification services to conduct KYC checks on new and existing accounts. Document data shared with these partners is processed solely for identity and age verification purposes.
• Game Software Providers: Third-party game providers such as Pragmatic Play, Evolution Gaming, and Hacksaw Gaming may receive certain session and gameplay data necessary for the operation of their games within the f77x platform. These providers do not receive your full identity or financial data.
• Fraud Prevention Services: f77x uses third-party fraud detection and AML compliance tools that may process your technical data (IP address, device fingerprint, transaction patterns) to flag suspicious activity.
• Regulatory Authorities: f77x may be required to disclose personal data to its gaming licence regulator, law enforcement agencies, or other competent authorities where required by applicable law or regulatory obligation.
• Legal Advisors: In the event of a legal dispute, f77x may share relevant account data with its legal counsel to the extent necessary for the conduct of legal proceedings.

As f77x operates under an international gaming licence and works with globally distributed technology partners, your personal data may be transferred to and processed in countries outside of Pakistan. This includes the jurisdiction in which f77x's gaming licence is held and the server locations of our third-party service providers.

Wherever your data is transferred internationally, f77x ensures that appropriate safeguards are in place to protect your data to a standard equivalent to internationally recognised data protection principles. These safeguards may include contractual data processing agreements with receiving parties that incorporate standard data protection clauses.

By registering and using the f77x platform, you acknowledge and consent to the transfer of your personal data to servers and processing facilities outside Pakistan where necessary for the provision of f77x services.

f77x retains personal data only for as long as is necessary to fulfil the purposes for which it was collected, to comply with our legal and regulatory obligations, or to resolve disputes and enforce our agreements. The following general retention principles apply:

• Active Account Data: Personal data associated with an active f77x account is retained for the full duration that the account remains open and active.
• Closed Account Data: Following the closure of an f77x account — whether at your request or initiated by f77x — we retain your identity and transaction records for a minimum of five (5) years to satisfy our AML and gaming licence regulatory obligations.
• KYC Documents: Copies of identity documents (CNIC, passport, utility bills) are retained for a minimum of five years following the closure of the associated account, in accordance with KYC record-keeping requirements under our gaming licence.
• Technical and Usage Data: Server logs, session data, and IP address records are typically retained for up to twelve (12) months for security and fraud detection purposes, after which they are securely deleted or anonymised.
• Marketing Data: If you withdraw your consent to marketing communications, your marketing preferences are updated immediately. However, a suppression record (confirming your opt-out) may be retained indefinitely to ensure we do not inadvertently contact you again in future.

Upon expiry of the applicable retention period, personal data is securely deleted or irreversibly anonymised so that it can no longer be associated with you as an individual.

f77x uses cookies and similar tracking technologies (such as local storage and session tokens) on the f77x platform. Cookies are small text files stored on your device that help the platform function correctly and allow us to recognise you as a returning user.

• Essential Cookies: These are required for the platform to function. They maintain your login session, remember your language preference, and keep your account secure. These cookies cannot be disabled without breaking core platform functionality.
• Analytical Cookies: f77x uses anonymised analytical data to understand how players navigate the platform — which games are most popular, where users encounter friction, and how the registration flow can be improved. This data is processed in aggregate and does not identify individual users.
• Security Cookies: f77x uses device fingerprinting and session tokens as security measures to detect account takeover attempts, multi-accounting, and other fraudulent activity.

f77x does not use third-party advertising cookies or retargeting pixels. You will not see f77x advertisements following you around the internet based on your activity on our platform. Most browsers allow you to control cookie settings via your browser preferences. Please note that disabling essential cookies may impair your ability to use the f77x platform.

f77x respects your rights over your own personal data. In alignment with internationally recognised data protection principles, you have the following rights with respect to the personal data f77x holds about you:

• Right of Access: You may request a copy of all personal data that f77x holds about you at any time. We will provide this within 30 days of your verified request.
• Right to Rectification: If any personal data f77x holds about you is inaccurate or incomplete, you have the right to request that we correct it. You can update most account details directly via your account dashboard.
• Right to Erasure: You may request that f77x delete your personal data where it is no longer necessary for the purposes it was collected. Please note that this right is subject to our legal and regulatory data retention obligations — we cannot erase data that we are required to retain by our gaming licence regulator.
• Right to Restriction: You may request that f77x restrict the processing of your personal data in certain circumstances — for example, while you contest the accuracy of data we hold about you.
• Right to Object: You have the right to object to the processing of your personal data on the basis of legitimate interests. You also have an absolute right to object to the use of your data for direct marketing purposes at any time.
• Right to Data Portability: Where f77x processes your data on the basis of your consent or for contract performance, you may request a machine-readable copy of the data you have provided to us, in a format that allows you to transfer it to another service provider.
• Right to Withdraw Consent: Where f77x processes your data on the basis of consent (e.g., marketing emails), you may withdraw that consent at any time without affecting the lawfulness of processing that occurred before the withdrawal.

To exercise any of the above rights, please contact f77x support at [email protected] with the subject line "Data Rights Request". We may need to verify your identity before processing your request. All requests will be acknowledged within 5 business days.

The f77x platform is strictly for individuals aged 21 years and above. f77x does not knowingly collect personal data from anyone under the age of 21. Our registration process includes mandatory age verification steps, and all accounts are subject to KYC checks that confirm the account holder meets our 21+ eligibility requirement.

f77x takes the security of your personal data extremely seriously and has implemented a range of technical and organisational measures to protect it against unauthorised access, disclosure, alteration, or destruction. Our security measures include:

• SSL/TLS Encryption: All data transmitted between your device and the f77x servers is encrypted using industry-standard SSL/TLS protocols.
• Secure Data Storage: KYC documents and sensitive account data are stored in encrypted, access-controlled environments with strict internal access permissions.
• Two-Factor Authentication: f77x supports and encourages the use of two-factor authentication (2FA) on all player accounts to protect against unauthorised login.
• Fraud Detection Systems: Real-time automated systems monitor account activity for signs of unauthorised access, unusual transaction patterns, and multi-accounting behaviour.
• Staff Access Controls: Access to player personal data is restricted to f77x staff members who have a legitimate operational need and are bound by confidentiality obligations.
• Regular Security Reviews: f77x conducts regular internal reviews of its data security practices and works with third-party security specialists to identify and remediate vulnerabilities.

While f77x implements all reasonable and appropriate security measures, no digital platform can guarantee absolute security. In the event of a data breach that is likely to affect your rights and freedoms, f77x will notify affected users promptly in accordance with applicable data breach notification obligations.

f77x may send you marketing communications about bonuses, promotions, new games, and platform updates — but only where you have explicitly opted in to receive such communications during registration or at a later stage via your account settings.

• Marketing emails and SMS messages will always clearly identify f77x as the sender.
• Every marketing email will include an unsubscribe link that allows you to opt out instantly.
• You can manage your marketing preferences at any time from your f77x account dashboard, or by contacting [email protected].
• Opting out of marketing communications will not affect the operational messages you receive — for example, deposit confirmations, withdrawal notifications, and security alerts will continue to be sent regardless of your marketing preferences.
• f77x does not sell your contact details to third-party marketers. You will only receive marketing from f77x itself, not from any affiliated third party.

f77x reserves the right to update or amend this Privacy Policy at any time. Changes may be made to reflect updates to our platform features, changes in applicable law or regulatory requirements, or improvements to our data handling practices.

When we make material changes to this Privacy Policy, we will notify registered users via email and/or a prominent notice on the f77x platform at least 7 days before the changes take effect. The updated policy will always be available at f77x.org/privacy-policy with a revised "last updated" date clearly displayed at the top of the document.

Your continued use of the f77x platform after the effective date of any updated Privacy Policy constitutes your acceptance of the revised terms. If you do not agree with any changes, you should cease using the platform and may request account closure by contacting [email protected].

If you have any questions, concerns, or complaints about how f77x handles your personal data, or if you wish to exercise any of your data rights as described in Section 10, please contact us using the details below:

f77x takes all privacy complaints seriously and will investigate every concern thoroughly. If you are not satisfied with our response, you have the right to escalate your complaint to the relevant data protection authority in your jurisdiction or to the regulatory body overseeing our gaming licence.

We genuinely want every f77x player in Pakistan — whether in Karachi, Lahore, Islamabad, or Faisalabad — to feel confident that their personal data is in safe hands. Transparency and accountability are at the heart of everything we do at f77x.